Make Your eBay Listings Jump Out and Sell!


During a recent seminar I made the point that of all the eBay auction posting add-ons, I like the gallery image feature. (The gallery image is the the tiny picture that is displayed to the left of the auction description when you do a search.)

But, I think that the way that most people use the feature makes it useless.

For example,

click here to view a bunch of auctions on eBay for Sony Playstations
.

Notice how they are all using gallery images that blend together?

What good is that?

The point is do NOT make your gallery image look like everyone else’s.

Do something different than what everyone else is doing.

Here is the scenario:


1. The person types Sony Playstation 3 and clicks on [Search]


2. You and a bunch of competitor’s ads come up on the screen.


3. Your ugly (but effective) ad grabs their eyeballs.


4. They then read YOUR item title description.


5. They ignore the rest and click on your link to see your item. Cha-Ching!

The gallery image should scream to get their attention, so that the potential buyer ignores the competition.


How To Make a KILLER Gallery Image Picture

A properly created gallery image is like a screaming kindergartener in a class room.

How can you NOT notice him (or her)?

You just can’t help ignoring the nice, quiet kid and noticing the off the wall noisy one. (Hopefully, your kid is the quiet one!)

Creating a gallery image is not really a big deal unless you don’t know how to make one. (Hee..Hee..Hee…)

I made a video using Microsoft Paint which shows you how to do so.




Click here to view the video.

 








5 Responses to 'Make Your eBay Listings Jump Out and Sell!'

  1. Gary - December 15th, 2006 at 5:40 pm

    Mike,
    thanks for the video. Do you haveany examples of this type of image in use or an example to show how it could be used in the Gallery?

  2. Rick - December 15th, 2006 at 8:43 pm

    I have been getting your mailing for years and love it. I have been selling on eBay for years also, using some of your tips. On this one I am a bit confused, are you using the “No Reserve” color image instead of a photo for the gallery image or is there a way to morph the 2. Maybe I am just dense. Thanks

  3. Dan Cleary - December 18th, 2006 at 3:25 pm

    Gary,

    You can see some examples of the Gallery images by following the links below:

    http://images.channeladvisor.com/Sell/SSProfiles/30054642/Images/pennynoreserve.jpg
    http://images.channeladvisor.com/Sell/SSProfiles/30054642/Images/woodencuttingboard_gallery.jpg

    Take care,

    Dan Cleary
    http://www.PlatinumPowerSeller.com

  4. Dan Cleary - December 18th, 2006 at 3:27 pm

    Rick,

    We are using the “No Reserve” color image instead of a photo in the Gallery. There is no way (that I know of) to morph the two together. Plus, the Gallery images are so small that you probably would not be able to see the 2 pictures together.

    The yellow (or whatever bright color you choose to use) is what will help draw attention to your listing.

    Take care,

    Dan Cleary
    http://www.PlatinumPowerSeller.com

  5. Shea - December 18th, 2006 at 5:06 pm

    Mike
    Great video - I always thought those bright ugly gallery images would scare people off, but I guess not. Have you found better results with adding a small image in addition to the bright colored text? Again love the videos and look forward each week to the great content you provide.


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